2022
Last Position : Marketing & Pr
Period :
December 2022 to
December 2024
Job Description :
1. Influencer Marketing & PR -Select influencers across various channels that align with each campaign and course for different stores. -Coordinate and provide information about the store and desired posts. -Monitor posts until the project is completed. -Welcome, discuss details about the store, and gather feedback. 2. Brand Profile / Press Release / Brand Product -Write and organize information, create files, and update content to keep it current for distribution to various media outlets. 3. Marketing Planning/Project Management - Manage projects comprehensively from start to finish to ensure they align with the yearly plan. 4. Campaigns - Coordinate and manage marketing campaigns and promotions, both internally and externally. 5. Offline Marketing - Handle media for physical stores, such as menu books, flyers, business cards, brochures, signage, and in-store advertising. - Place ads in magazines and PR news on various news websites, - overseeing the entire process from design to graphic coordination, sourcing manufacturers, managing stock, and ordering supplies. 6. Online Marketing - Oversee content posting according to the work plan across various social media channels. - Manage ad budgets, optimizing campaigns to achieve targeted results. - Maintain online materials to provide information and drive sales. 7. Delivery - Implement LINEMAN to increase delivery sales. 8. International Marketing - Contact hotels, tour operators, magazines, KOLs, and international marketing agencies. 9. Reports - Prepare monthly reports summarizing work, including budget, sales, ads, and KOLs.