Job Description

• Impressive Achievements
• • Developed a special fragrance campaign to raise funds for the 2nd Army Commander.
• • Executed a bath gel fragrance review campaign that achieved high engagement and strong sales.
• Responsibilities
• • Planned and managed influencer/affiliate marketing campaigns from inception to completion in alignment with brand objectives.
• • Selected and contacted influencers/KOLs/creators across all platforms.
• • Drafted clear briefs and communicated the direction and goals of the campaign to influencers.
• • Reviewed content to ensure it met brand standards and communication guidelines.
• • Collaborated with Marketing/Digital/E-Commerce teams to maximize campaign effectiveness.
• • Analyzed campaign results, including reach, engagement, impressions, and conversions.
• • Worked with Marketing to analyze ROAS/ROI.
• • Negotiated various terms with influencers, including deliverables and payment.

Job Description

• Impressive Achievements
• • Wrote scripts for presenters (Khun Gubgib and Khun Kaembum)
• • Invited celebrities, KOLs, and influencers renowned in the beauty industry, such as Khun Natnisa, Khun Aita, Khun Fluke Kalorn, and Khun Emmy Kittiya, to participate in the new product launch event
• • Khun Kris Horwang reviewed the Daifuku sunscreen, producing a high-quality video that significantly increased sales from that clip with a good ROI/ROAS
• Responsibilities
• • Managed the team and planned KOL/Influencer affiliate strategies and KOL content to align with the assigned campaign
• • Selected and coordinated with KOLs/Influencers that matched the brand's image and products
• • Provided guidance and support to the team when they required advice and assistance
• • Negotiated prices and conditions appropriately and communicated details such as Gencode/Boost post
• • Sent product details, briefs, and timelines to KOLs/Influencers
• • Reviewed scripts, drafts, and captions, and communicated posting dates
• • Followed up with KOLs/Influencers on their posts, requested post links and Gencodes
• • Coordinated with the digital team to extract KOL reports that can be measured each month
• • Analyzed data from the digital team to prepare reports
• • Reviewed documents that the team would submit for various payment forms to the accounting department
• • Systematically collected data on KOL/Influencer rate cards in Google Drive
• • Proposed, selected, and coordinated with KOLs, as well as managed KOLs during the new product launch event (Event)

Job Description

• Impressive Achievements
• • Selected and coordinated with Ms. Maria Poonlerdlaap to be the Presenter for the clinic.
• • Collaborated with other departments beyond the beauty sector, such as Chef Pam, Chef Ploy, and Ms. Chutima.
• • Contacted Ms. Ing Pliklang with Ingck and her partner to create a review video and interview at the clinic, marking the first launch.
• Responsibilities at DSK Clinic
• • Contacted and negotiated contracts with clinic Presenters.
• • Managed and controlled budgets, and planned the search for suitable KOLs/Influencers aligned with the team's marketing strategies for each campaign.
• • Prepared briefs, oversaw operations, and verified all outputs for accuracy before posting.
• • Organized timelines and ensured adherence to deadlines.
• • Scheduled appointments with doctors, branches, and photographers for KOLs/Influencers to film procedures at the clinic.
• • Traveled to film and supervised KOLs/Influencers during consultations with doctors and various procedures.
• • Collected and archived assets, images, and videos after procedures for the team’s further use.
• • Oversaw and was responsible for summarizing campaign results.
• • Compiled and reported on the medication and equipment expenses related to KOL/Influencer filming each month.
• • Followed up on quotations and various slips from accounting to send to KOLs/Influencers.
• • Systematically maintained data and details of KOL/Influencer rate cards.
• • Built and maintained positive relationships with KOLs/Influencers.
• • Sent snacks and gifts to KOLs/Influencers on special occasions such as birthdays and New Year celebrations.
• Responsibilities in Product Kene (Skincare)
• • Managed and controlled budgets, and planned the search for KOLs/Influencers (focusing on Beauty/Lifestyle) suitable for the team’s marketing strategies for each campaign.
• • Sent products, prepared briefs, oversaw operations, and verified all outputs for accuracy before posting.
• • Ensured timely posting according to the schedule.
• • Oversaw and was responsible for summarizing campaign results.
• • Followed up on quotations and various documents.

Job Description

• Impressive Achievements
• • Collaborated with the Expressway Authority of Thailand, overseeing content creation and coordinating graphic design for artwork posted on the page.
• • Worked with various KOLs/Influencers across different sectors such as food, lifestyle, beauty, finance, and entertainment.
• • Sourced and coordinated KOLs/Influencers for the launch event of Nivea C&A Serum at Paragon, receiving positive feedback.
• Responsibilities
• • Planned digital marketing initiatives across all online platforms.
• • Analyzed and strategized with the team to select communication channels that align with the target audience.
• • Managed the corporate image of clients and monitored feedback on various campaigns.
• • Sourced KOLs/Influencers across all platforms to meet client needs.
• • Contacted and coordinated with KOLs/Influencers.
• • Prepared briefs, established timelines, and reported on campaign performance.
• • Coordinated with the graphic design team to create various artworks such as banners, cover pages, ads, thumbnails, and video cuts according to the script.
• • Managed and coordinated with pages or influencers for on-site shoots.
• • Prepared budget request documents and travel expenses for KOLs/Influencers.