General Manager Marketing

รายละเอียดงาน

รูปแบบงาน : งานประจำ

จำนวนที่รับ : 1 ตำแหน่ง

สถานที่ปฏิบัติงาน : กรุงเทพมหานคร(เขตจอมทอง)

เงินเดือน(บาท) : ตามตกลง

วันหยุด : ไม่ระบุ

เวลาทำงาน : ไม่ระบุ

เวลาทำงานอื่น : ไม่ระบุ

หน้าที่ความรับผิดชอบ

• Brand / Sales & Investment budget / target formulation
• Develop brand strategies and marketing plans across sales channel
• Portfolio management
• Initiate channel marketing activities, including new product introduction, pricing, promotional campaigns
• Develop and execute creative in support of brands communication, advertising, and media plan
• Plan range assortment and new product listing/introduction to specific channel/customer
• Plan trade channel investment
• Manage the day-to-day activities associated to all marketing efforts, including project management, creative development, cross-functional implementation, campaign tracking and reporting as necessary
• Be responsible in financial projections, demand planning, and budgeting processes including the budgets and financial related to marketing and sales campaigns
• Manage day-to-day progress of product marketing planning and execution
• Conduct market research if necessary
• Participate in key sales and marketing presentations as mandatory
• Develop monthly/ quarterly/ annual sales brand plan & results
• Plan trade investment/ spending/ expenses on channel/major accounts
• Primary contact to supplier on business/market/sales channel development
• Provide active role in forecast planning (S&OP; process)
Organizing/ Implementation

• Propose Brand Plan / channel plan (sell/ promotion/ new product introduction / trade spending) to management team
• Manage account investment against supplier/trade agreement
• Analysis channel sales & its activity performance
• Initiate channel promotion & campaign
• Prepare marketing tools such as Point of sales materials, Product Premium, etc to support selling activities
• Together with Sales management to conduct business review to MT customers and present its high level
• Leading on supplier’s collaboration with business development – Supplier sales target, Investment and activities support
• Periodic report on market / competitor insights


Communication

• Coach marketing team on brand planning, Point of Sales development, Media selection & effectiveness, promotional programs
• Support / Coordinate with all internal and external involves brand/channel development (sales & mktg admin.), supply chain, logistic, finance/accounting, sales and supplier
• Initiate and coordinate new projects to generate incremental sales and opportunities to explore for new channel as well as portfolio expansion
• Be main communicators to supplier

Administration

• Monthly brand sales performance
• New product/ quotation/ price analysis
• Provide business report on brand sales, Gross margin, and investment (monthly business review)
• Analytical with comments on program evaluation related to sales dept.
• Regular provide market/customer/competitor insight report

Others
• Be a leader in MKTG functions as well as collaborate for growth to others
• Be responsible for tasks/projects as per assignment from supervisor
• Balance role between departmental demand

Knowledge & Skills
- Functional Knowledge
• Brand management skill (Annual Brand Plan)
• Strategic planning skill and process management
• Supplier management skill
• Channel Marketing planning
• Event marketing & Media supports
• Channel P&L & Costing
• Product Pricing
- Business Expertise
• Brand / channel share analysis – Automotive parts preferred
• Govern & Translate Company/Channel/Supplier Brand Strategies into Go-To-Market execution plans
- Other Personal Skills & Job Attributes
• People Leadership (+level of command skill)
• Interpersonal Savvy
• Drive for results
• Strategic Agility
• Good initiative & Follow Up
• Problem Solving
• Analytical thinking
• Detail Oriented
• Ability to multi-task
• Time-bound
• Professional Presence
• Integrity & Trust
• Decision Making
Measure of Performance
- Deliver brand sales
- Improve P&L matrix
- Investment control & management
- Present Sales Growth (Organic/others)
- Market coverage (distribution measurement)
- Forecast Accuracy
- Performance of identified key initiatives (upon assignment)
- Accomplish of 5 key priorities of financial year
- KPI indicated in evaluating process

คุณสมบัติ

เพศ : ชาย , หญิง

อายุ(ปี) : 36

ระดับการศึกษา : ปริญญาตรี - ปริญญาโท

ประสบการณ์(ปี) : 6

อื่นๆ : ไม่ระบุ

คุณสมบัติเพิ่มเติม

- Graduation: Prefer either Business Administration or Marketing field, Master degree
- At least 10 years’ experience in Marketing/Channel marketing management role. Having Sales background is a plus. Prefer candidate from global or leading trading companies
- Experience in preparation of budgets, forecasting, etc
- Proven sound brand strategies imitative & execution in past record
- Good communication / negotiation skills
- Sound analytical skills and acute attention to details
- Strong verbal and written English communication skills
- Ability and desire to multi-task
- Using MS office application

สวัสดิการ

ไม่ระบุ

สวัสดิการอื่นๆ

1. ประกันสังคม
2. โบนัส (ตามผลประกอบการของบริษัท)
3. ปรับเงินเดือนประจำปี (ตามผลประกอบการของบริษัท)
4. กองทุนสำรองเลี้ยงชีพ
5. การฝึกอบรม / พัฒนาความรู้
6. เสื้อฟอร์ม
7. เงินช่วยเหลือต่าง ๆ เช่น แต่งงาน,คลอดบุตร เป็นต้น
8. งานเลี้ยงประจำปี
9. กีฬาสี
10. อื่นๆ