SBS Internal Communications Manager

หน้าที่และความรับผิดชอบ

• Required Qualifications and Experience The ideal candidate should have: Fluent written and spoken English and Thai At least 3 to 5 years of experience in communications, school communications, content strategy, marketing, journalism, community engagement, or a related field Strong writing and editing skills in both English and Thai Proven ability to create clear, engaging, audience-specific communications Strong PowerPoint and presentation design skills Practical graphic design capability Strong aesthetic judgement and intuitive design sense Experience creating, directing, or coordinating video content Ability to brief photographers, videographers, and graphic designers Strong project management and deadline management skills Ability to work closely with senior leaders and academic teams Confidence engaging with parents and parent representatives Strong judgement, discretion, and emotional intelligence Ability to manage multiple priorities in a busy school environment High attention to detail and accuracy
• Desirable Experience Previous experience in a school, university, education group, or family-facing organisation Experience working in an international or bilingual school environment Understanding of Cambridge, bilingual, or international education pathways Experience supporting internal communications, parent communications, or school community engagement Experience creating parent presentations, staff alignment decks, or leadership communication materials Photography, videography, or basic video editing skills Experience with Canva, Adobe Creative Suite, CapCut, Final Cut Pro, Premiere Pro, Keynote, Google Slides, or similar tools Experience supporting parent briefings, open days, admissions events, or school campaigns Experience working with community groups or parent representatives
• Required Capabilities The successful candidate must demonstrate: Strategic thinking and strong judgement Ability to extract clarity from complexity Ability to turn cluttered information into simple, persuasive communication Ability to influence senior stakeholders with tact and confidence Ability to coach or advise school leaders on communication effectiveness Strong understanding of how communication builds trust, alignment, reputation, and parent confidence Ability to distinguish between routine updates and strategically important stories Strong presentation development skills Strong bilingual writing ability in English and Thai Strong PowerPoint and graphic design capability Confidence creating video-led and visual communications Ability to manage creative contributors and deadlines Strong relationship-building skills with teachers, leaders, parents, and parent representatives Sensitivity to school culture, parent expectations, and reputational risk
• Personal Attributes The successful candidate should be: Strategic, not just operational Proactive, not passive A strong critical thinker A strong listener and question-asker Visually intuitive Clear, concise, and persuasive Warm, approachable, and relationship-oriented Confident enough to advise senior leaders Diplomatic enough to maintain trust Creative but disciplined Calm and deadline-driven Practical and hands-on Comfortable working across academic, parent, and brand environments Able to influence without being heavy-handed Committed to helping build a school with soul
• Key Success Measures Success in this role may be measured by: Stronger alignment between the Head of School, Principals, teachers, school management, and parent communications A more consistent pipeline of strategically relevant school stories Improved quality and clarity of internal presentations and parent-facing materials Increased parent engagement with school communications More effective use of video blogs and visual communication channels Stronger parent understanding of SBS Rangsit’s academic direction, bilingual model, student life, and community culture Better identification of school highlights for external marketing and brand use Improved confidence among teachers and leaders in communicating school priorities Positive feedback from parent representatives on clarity, responsiveness, and engagement Stronger perception of SBS Rangsit as a warm, academically credible, bilingual school community with soul
• Approval and Governance The role will advise on communication strategy and prepare key messages, but final approval for strategic or sensitive communications will rest with the Head of School. The role may brief and coordinate school-based photographers, videographers, and graphic designers for internal and parent-facing communications, while aligning larger external-facing materials with AOI brand and marketing teams.

คุณสมบัติ

คุณสมบัติด้านความรู้และความสามารถ

• Position Summary The Strategic Communications & Community Engagement Manager is a school-based communications role responsible for strengthening internal alignment, parent communication, and community engagement at SBS Rangsit International Bilingual School. This role reports directly to the Head of School, with a dotted-line relationship to the Chief Brand Strategist of AOI to ensure alignment with wider institutional positioning, brand standards, and strategic communications priorities.
• The successful candidate will work closely with the Head of School, Principals, teachers, school management, admissions, parent representatives, students, photographers, graphic designers, and AOI brand and marketing teams to build a strong and consistent pipeline of meaningful school communications. This is not a messenger role at the end of the pipeline. The successful candidate must be able to work upstream with school leadership, understand strategic priorities, ask thoughtful questions, extract meaning from complexity, shape key messages, influence communication effectiveness, and create materials that are clear, elegant, succinct, and strategically useful. The role is primarily focused on internal school communications, leadership alignment, parent communication, and parent community engagement. However, some materials and school highlights may also be leveraged for external marketing, admissions, website, PR, or brand storytelling in collaboration with AOI brand and marketing teams.
• Role Purpose The purpose of this role is to make the life, learning, values, and strategic direction of SBS Rangsit more visible, more understandable, and more meaningful to teachers, school management, parents, parent representatives, and the wider school community. The role will help SBS Rangsit communicate with greater clarity, warmth, consistency, and confidence, reinforcing the school’s academic quality, bilingual identity, student experience, community spirit, and aspiration to be a school with genuine soul. The candidate must be able to find the “gold” inside a busy school environment and turn scattered information into focused, persuasive, visually clear communications.
• 1. Strategic Communications Leadership Work closely with the Head of School and Principals to shape and deliver a proactive communications strategy for SBS Rangsit. Responsibilities include: Translating school strategy into clear internal, parent-facing, and community-facing messages Identifying key communication priorities for each term Building a strong pipeline of communications content that reinforces strategic objectives Identifying communication gaps, risks, and missed opportunities Advising on message clarity, timing, tone, audience, and channel selection Ensuring communications are proactive, not merely reactive Helping leadership make the school’s strengths, learning culture, and community life more visible Ensuring communications support parent trust, staff alignment, retention, admissions confidence, and school reputation
• 2. Advisory and Coaching Support for School Leadership Act as a trusted communications partner to the Head of School, Principals, and school management team. This includes: Supporting leadership communications to staff, parents, and the parent community Preparing key messages, talking points, scripts, presentations, FAQs, and briefing notes Coaching or advising school leaders on communication effectiveness where appropriate Helping leaders communicate with clarity, warmth, confidence, and strategic intent Anticipating parent questions, concerns, and possible misunderstandings Respectfully challenging unclear or cluttered messaging Helping leaders turn complex academic or operational updates into parent-friendly communication The candidate must have the confidence and judgement to influence senior stakeholders with tact and professionalism.
• 3. Internal Alignment Communications Create communications materials that help align internal stakeholders, including teachers, academic teams, school management, and operational teams. This includes: Internal alignment presentations Staff briefing decks School strategy communication materials Talking points for teachers and leaders Internal updates on academic, pastoral, operational, or community priorities Communication toolkits for departments, phases, or year groups Materials that help staff understand and consistently communicate the school’s direction The goal is to ensure staff are not only informed, but aligned, confident, and able to reinforce key school messages in their own interactions with parents and students.
• 4. Parent and Parent Community Communications Develop clear, engaging, bilingual communications for parents and the parent community. This includes: Parent presentations Parent representative briefing materials Parent update messages Curriculum and academic explainers Community engagement communications Video blog scripts and concepts Short-form parent communication formats Parent meeting materials FAQs and talking points for recurring parent concerns The role should help SBS Rangsit move away from over-reliance on long emails and newsletters by creating more accessible, visual, video-led, and relationship-based communication formats.
• 5. Schoolwide Content Pipeline and Storytelling Proactively identify and develop meaningful stories from across the school. Content areas may include: Academic learning and curriculum development Bilingual learning in action Early Years, Primary, and Secondary highlights Classroom practice and learning snapshots Student achievements and student spotlights Sports, ECAs, arts, music, performances, competitions, trips, and events Academic results, assessment progress, and learning milestones where appropriate Teacher practice and professional learning Parent community engagement School values, culture, and community life The role should help SBS Rangsit move from simply reporting activities to communicating meaning: what students are learning, why it matters, and how it reflects the school’s values and strategic direction.
• 6. Strategic Content Extraction: From Clutter to Clarity The successful candidate must be able to extract clarity from complexity. This includes: Listening to long or complex discussions and identifying the key message Turning raw updates from teachers or leaders into clear communication points Extracting parent-relevant meaning from academic, operational, or event-based information Identifying which details matter and which can be removed Reframing activity updates into strategic stories Creating concise summaries, talking points, slides, captions, scripts, and parent messages Helping leaders and teachers communicate with more focus and impact The candidate must be able to extrapolate, synthesise, and extract the strongest ideas from cluttered information.
• 7. Presentations and Visual Communication Create polished, strategic presentations for internal and parent-facing audiences. The candidate must be able to develop presentations for: Head of School updates Principal briefings Teacher and staff alignment School management meetings Parent meetings Parent representative forums Community engagement sessions Admissions or prospective parent events where appropriate Internal AOI updates where needed Strong PowerPoint skills are essential. The person must be able to structure a message, build a clear narrative, design clean slides, and adapt the tone for different audiences. The visual style should be simple, intuitive, elegant, succinct, and school-appropriate.
• 8. Internal Video Direction and Production Lead and coordinate the development of internal and parent-facing video content that supports school communication priorities. This includes: Planning and scripting Head of School and Principal video updates Creating video concepts for academic, pastoral, ECA, sports, and community stories Directing simple internal videos in collaboration with the school photographer or videographer Briefing photographers, videographers, graphic designers, and other creative support staff Coordinating filming schedules with teachers, students, leaders, and school teams Managing timelines, approvals, subtitles, bilingual versions, and final delivery Ensuring video content is clear, concise, visually engaging, and aligned with school priorities Knowing when simple in-house production is sufficient and when higher-level creative support is required The person does not need to be a full-time videographer, but must understand how to shape a video message, direct the creative process, and manage delivery.
• 9. Creative Project Management and Deadline Control Manage communications projects from concept to completion. This includes: Creating project briefs for photographers, videographers, graphic designers, and internal contributors Managing deadlines across multiple stakeholders Following up with teachers, leaders, designers, and content contributors Maintaining a communications calendar and production tracker Coordinating approvals with the Head of School, Principals, and AOI brand team where needed Ensuring materials are delivered on time and to the required standard Keeping communications simple, timely, accurate, and strategically focused The candidate must be able to manage creative work with discipline, clarity, and attention to detail.
• 10. Parent Representatives and Community Engagement Work closely with parent representatives to strengthen two-way communication and meaningful engagement. Responsibilities include: Supporting regular communication with parent representatives Understanding parent questions, concerns, interests, and feedback Helping parent representatives become constructive communication partners Preparing briefing materials for parent representative meetings Identifying opportunities to build stronger parent connection and community spirit Supporting initiatives that help families feel informed, respected, and connected to the school This role should help SBS Rangsit build a stronger sense of trust, belonging, and shared community.
• 11. Relationship with AOI Brand and External Marketing This is primarily an internal and school-community communications role. However, the role will also identify school highlights that may be valuable for external communications. Responsibilities include: Flagging strong school stories for AOI brand and marketing teams Preparing internal content that may be adapted for admissions, website, PR, or social media use Ensuring school-level messaging is aligned with AOI brand direction Supporting external storytelling where the content originates from school life, student experience, academic progress, or parent community engagement Avoiding duplication with external marketing functions The role does not replace external marketing. It strengthens the quality, consistency, and strategic value of school-originated content that may later support external communications.
• 12. Bilingual Communications Produce and review communications in both English and Thai. The candidate must be able to: Write clearly, naturally, and professionally in English and Thai Adapt tone for parents, staff, students, leadership, and external audiences Translate and localise messages with accuracy and cultural sensitivity Ensure Thai-speaking and English-speaking parents receive equally strong communication Avoid overly formal, mechanical, or generic language Help SBS Rangsit communicate with warmth, clarity, and confidence in both languages
• 13. Safeguarding, Consent, and Accuracy Ensure all school communications meet appropriate professional and safeguarding standards. This includes: Following student safeguarding and photo/video consent procedures Checking facts before publication Protecting confidential or sensitive student information Ensuring student names, images, results, and personal stories are used appropriately Escalating sensitive issues to the Head of School or relevant Principal before publication Ensuring communications are respectful, inclusive, and school-appropriate
• Reporting Line Direct Report Head of School, SBS Rangsit International Bilingual School Dotted-Line Relationship Chief Brand Strategist, AOI
• Key Working Relationships Head of School Principals Academic leaders Teachers and teaching assistants School management team Admissions team Parent representatives Student leaders ECA, sports, arts, and events teams School photographer or videographer Graphic designers and creative support teams AOI brand and marketing teams
• Successful candidates must attach an English CV with a photograph, references, and a cover letter expressing the candidate's background, experience, and interests.
• Start Date: As soon as possible

สวัสดิการ

• ทำงานสัปดาห์ละ 5 วัน
• ประกันสุขภาพ
• ประกันสังคม
• ตามข้อตกลงของบริษัท

สวัสดิการอื่นๆ

• Salary according to SBS structure, depending on qualifications and experience
• Basic health and accident insurance, after probation
• Provident fund, after probation
• Social security benefits
• Education discounts available for up to three children (Toddler to Year 13)
• Eligible for a free International and Thai lunch buffet at SBS Canteen

สนใจสมัครงานตำแหน่งงานนี้กรุณาติดต่อ

การเดินทาง

ไม่มี

ไม่มี

ไม่มี

หลักหก

ไม่มี

การเดินทางเพิ่มเติม : Please see the map from Google map. https://g.page/SatitRangsit?share Visit our website for more information: www.sbs.ac.th