Regional Marketing Executive (Gaming & Digital Top-up Platforms)

หน้าที่และความรับผิดชอบ

• End-to-End Campaign Ownership: Plan, execute, and optimize localized marketing campaigns tailored to specific regional behaviors and gaming trends.
• Data-Driven Insights: Analyze campaign performance metrics, social media engagement, and ROI to refine marketing tactics and improve user acquisition.
• Competitor & Trend Analysis: Monitor international gaming landscapes, esports events, and competitor strategies to identify growth opportunities.
• Content Ecosystem Management: Map out and own the weekly content calendars across TikTok, Facebook, Instagram, and Discord.
• Content Creation: Produce high-engagement, short-form visual and video assets using tools like Canva, CapCut, or Photoshop.
• KOL & Community Strategy: Identify, negotiate with, and manage regional gaming creators (KOLs) while actively nurturing online player communities to build brand trust.
• Collaboration with internal teams: Partner with internal product and development teams to align promotional timelines with major game updates and patches.

คุณสมบัติ

คุณสมบัติด้านความรู้และความสามารถ

• Strategic & Analytical Mindset: Ability to explain the "why" behind marketing decisions using data, player insights, or market logic.
• Execution Power: A proven track record of managing projects from concept to final delivery, including hands-on content creation.
• Tools: Proficiency with creative tools (e.g., Canva, CapCut, Photoshop) and social analytics tools.
• Gaming DNA: Deep understanding of modern gaming culture and target titles (MLBB, PUBG, Free Fire, Valorant, Hoyoverse).
• Communication: Strong English communication skills to collaborate seamlessly with regional partners and internal teams.
• A portfolio showcasing end-to-end campaign ownership, social media content, or personal projects is required.
• Bachelor's degree in Marketing, Business, Communications, Advertising, Digital Media, or a related field.
• Experience: 1–3 years in digital marketing, social media management, or campaign execution (ideally within gaming, e-commerce, or tech).

สวัสดิการ

• ประกันสุขภาพ
• เงินโบนัสตามผลงาน
• ประกันสังคม

สวัสดิการอื่นๆ

• 1. Annual Company Party and Seasonal Activities 2. Funeral Assistance and Other Support Benefits 3. Birthday Gifts 4. Snacks and Refreshments (drinks, snacks, instant noodles, etc.) 5. Special Employee Discounts on Company Products Other benefits in accordance with company policies and agreements

สนใจสมัครงานตำแหน่งงานนี้กรุณาติดต่อ

การเดินทาง

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ลาดพร้าว 71

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การเดินทางเพิ่มเติม : Google Maps Location: Richmanshop Public Bus Routes: ปอ. 145, 156, 2-45(73), 2-49(156R), ต.41, 1035, 2-49(156L), 27, ปอ.73ก BTS Skytrain: None MRT: Lat Phrao 71 Station Airport Rail Link: None Boat Service: None Motorcycle Taxi: Available at the entrance of Soi Lat Phrao 80 (Soi Chantima), then continue to Yak 21 **Note:** The company is located inside the alley. Applicants may need to take a motorcycle taxi or walk further into the alley.