KOL and Affiliate Marketing

หน้าที่และความรับผิดชอบ

• Develop KOL / Influencer Marketing strategies aligned with brand objectives and campaign goals.
• Source, evaluate, and manage relationships with KOLs / Influencers across all tiers (Nano to Macro / Celebrities).
• Manage the end-to-end KOL workflow, including briefing, negotiation, contracting, content approval, and reporting.
• Control and optimize the KOL budget to achieve maximum efficiency (Cost per Result, ROI).
• Analyze the performance of KOL campaigns (reach, engagement, conversion, etc.) and summarize insights for future campaign improvement.
• Coordinate with internal teams (Marketing, Content, Media, PR) and external agencies or suppliers.
• Continuously monitor social media trends, influencer trends, and emerging platforms.

คุณสมบัติ

คุณสมบัติด้านความรู้และความสามารถ

• Recruit, scout, and onboard KOLs, influencers, and affiliates aligned with conceptone target audience
• . Own end-to-end creator management: outreach, negotiation, contracting, and onboarding.
• Execute monthly KOL & affiliate campaigns to drive GMV and user engagement.
• Develop clear campaign briefs and ensure on-time content delivery.
• Manage and scale a performance-based affiliate program, optimizing CAC and ROI. Track and analyze performance; optimize creators, campaigns, and budget allocation. Qualifications 3+ years of experience in KOL management, influencer marketing, or affiliate marketing, preferably within E-commerce or Marketplace environments. Strong ability to interpret data, manage spreadsheets, and make informed decisions based on performance metrics. Proven track record of managing multiple projects simultaneously in a high-pressure, fast-paced environment. Excellent negotiation and interpersonal skills; professional fluency in both Thai and English.
• A growth-oriented individual with a high degree of ownership and a "self-starter" attitude.

สวัสดิการ

• เงินโบนัสตามผลงาน
• ประกันสังคม
• ตามข้อตกลงของบริษัท

สนใจสมัครงานตำแหน่งงานนี้กรุณาติดต่อ

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