Customer Relation Management (Assistant Manager or Manager)

หน้าที่และความรับผิดชอบ

• Develop and implement marketing campaigns for loyalty program to continue expanding the membership, active participation as well as incremental sales and traffic for both offline in stores and online on E-Commerce platform. • Analyze, plan, and execute end-to-end CRM strategy for user retention to encourage customer retention and customer loyalty. • Develop and implement marketing campaigns for Loyalty program to continue expanding the membership, active participation as well as incremental sales and traffic for both offline in stores and online on E-Commerce platform. This includes creating promotion mechanism, communication material, investment proposal and post-campaign evaluation. • Uplift customer experience by creating/ improving content, appearance and CRM activities of Loyalty program across digital platform as well as display and material in-stores. • Expand partnership base and manage relationship with existing partners and develop the rewards program. • Work with agency and collaborate with cross-functional teams (sales, finance and IT team) on integrated retail offerings, test the system and integrated marketing communication plan. • Measure weekly / monthly performance of all CRM activities, and assess against goals (ROI and KPIs). • Develop reports, presentation and training materials. Coordinate and communicate to relevant stakeholders (both internal and external parties) on Loyalty program & CRM activities.

คุณสมบัติ

คุณสมบัติด้านความรู้และความสามารถ

• • Degree or professional qualification in Marketing/Economics/Statistics/Business Administration or a related discipline. • Master's in Marketing/Economics/Business Administration will be an added advantage. • Minimum 3 years of proven experience in marketing, CRM, E-commerce, or Online Business. • Develop presentations for a range of audiences, including external audiences and senior executives. • Demonstrate proficiencies in office productivity tools (e.g. Excel, Word and PowerPoint) • Demonstrate fluency in English (both written and spoken). • Demonstrate solid understanding of the information technology. • Demonstrate basic skills in project management.

สวัสดิการ

• สิทธิการเบิกค่าทันตกรรม
• ทำงานสัปดาห์ละ 5 วัน
• ประกันชีวิต
• ประกันสุขภาพ
• ประกันสังคม
• ตามข้อตกลงของบริษัท
• สิทธิการเบิกค่าทันตกรรม

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