Senior Digital Marketing - Execella Furniture Co.,Ltd.

หน้าที่และความรับผิดชอบ

• Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta Ads (Facebook/Instagram), TikTok, YouTube, and other relevant platforms
• Set campaign goals, define target audiences, manage bidding strategies, and control daily and monthly budgets.
• Monitor and optimize key performance metrics including click-through rates (CTR), cost per click (CPC), cost per acquisition (CPA), and return on ad spend (ROAS).
• Coordinate with the web development team or utilize web management tools to build and maintain high-performing landing pages.
• Conduct keyword research and collaborate with content creators to produce and publish SEO-optimized blog content
• Manage on-page SEO elements, including meta tags, internal linking, image optimization, and content structure.
• Set up and manage comprehensive campaign tracking and reporting across all digital channels.
• Provide regular performance reports, highlighting insights, trends, and actionable recommendations.
• Work closely with content creators, designers, web developers, and sales teams to ensure consistent messaging and seamless customer experiences across all channels
• Propose new campaign ideas, channel testing opportunities, and funnel optimization strategies

คุณสมบัติ

คุณสมบัติด้านความรู้และความสามารถ

• 2–4 years of hands-on experience managing paid digital marketing campaigns.
• Proficiency in using Google Ads, Meta Business Manager, and at least one additional advertising platform such as TikTok, or YouTube.
• Strong knowledge of Google Analytics 4, Google Tag Manager, and conversion tracking implementation.
• Basic understanding of SEO principles, keyword research, and on-page optimization
• Experience with website and landing page optimization, including A/B testing and UX improvements.
• Familiarity with SEO tools such as Google Search Console, SEMrush, Ahrefs, or similar platforms.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent project management and communication skills, with the ability to manage multiple priorities.

สวัสดิการ

• ประกันสังคม
• ตามข้อตกลงของบริษัท
• สิทธิการเบิกค่าทันตกรรม

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