Influencer Business Development Specialist (English or Chinese speaking)

หน้าที่และความรับผิดชอบ

• 1. Scout, evaluate, and build a structured creator database across TikTok, Instagram, and other relevant platforms — covering top-tier KOLs through mid-tier and micro KOCs — aligned with product launch calendars and content strategy.
• 2. Proactively reach out to target creators, handle collaboration negotiations, and finalize key terms including content format, deliverables, timelines, and compensation.
• 3. Manage end-to-end collaboration execution: coordinate product sampling, align on scripts and content direction, track production progress, review final deliverables, and ensure all published content meets brand standards and deadlines.
• 4. Maintain and continuously update a collaboration tracker with performance data (views, engagement rate, conversions, etc.) and deliver regular analytical reports.
• 5. Collaborate cross-functionally with the e-commerce team and product-line business units to align promotional needs with the right creator resources.
• 6. Monitor local Thai social media trends, competitor influencer activity, and platform policy changes; propose actionable improvements to the influencer strategy.

คุณสมบัติ

คุณสมบัติด้านความรู้และความสามารถ

• 1. Thai national. Fluent in Chinese or English (spoken and written) — required for daily collaboration with Chinese team lead.
• 2. 1–3 years of experience in social media influencer partnerships, BD, or MCN operations. Experience in home appliances, consumer electronics, or FMCG is a plus.
• 3. Familiarity with the TikTok and/or Instagram creator ecosystem in Thailand, with hands-on experience in creator outreach and collaboration delivery.
• 4. Strong communication and relationship-building skills; able to independently drive a partnership from first contact through content delivery.
• 5. Data-aware — able to evaluate collaboration performance through metrics and iterate accordingly.
• 6. Detail-oriented and organized, comfortable juggling multiple creator projects simultaneously.

สวัสดิการ

• ตามข้อตกลงของบริษัท

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