Performance Motors (Thailand)

 BMW Group Thailand, in collaboration with authorised BMW dealer Performance Motors (Thailand), under Sime Darby Motors, expands its presence in central Thailand with

the opening of a new full-fledged showroom in Ayutthaya. With the investment of THB 340 million,

the Performance Motors Ayutthaya is embracing with the “Retail Next” concept, emphasising customer service excellence. The facility features a distinctive design incorporating red brick elements, paying homage to Ayutthaya’s artistic heritage. Spanning over 5.5 rai, the showroom offers a comprehensive range of BMW and MINI models, alongside a certified body and paint centre, delivering an unparalleled level of service to BMW and MINI enthusiasts in Thailand.